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Why haven’t I heard of Amway products?

Since Amway products are sold exclusively through Amway Business Owners or on our website, you won’t see them on store shelves or available through other online retailers.

Additionally, Amway doesn’t do a lot of advertising. We invest more in R&D, our supply chain and supporting our Amway Business Owners than we do in promoting our products through traditional or online advertising. If you hear about our brands and products, it’s usually through an Amway Business Owner or a friend who uses and likes our products.

As the number one direct selling company in the world, we know our high quality products continue to satisfy our customers and our business model continues to be proven succesful.

For more information about the Amway direct selling business model, go to the How Amway Works section on this site.


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Amway Business Owners (ABOs) make money when their customers buy Amway products and others in their organization sell products. Read more >
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Amway products can only be purchased through a distributor to ensure quality products are being delivered and customer demands are being met. The Amway business model is built on the personal service and thoughtful product recommendations you get from an Amway Business Owner who knows the products and their benefits. Read more >
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The specific processes for this may differ by country/market, but in most cases it is as simple as calling a customer service number or providing an email or similar notice to the Amway offices in your market. Another option is to simply not renew at the end of the year and let their registration terminate. Read more >
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Yes. Amway products are purchased and sold through our ABOs to a strong and active customer base of people that buy our products because they love them. Read more >
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Every Amway Business Owner is contractually obligated to be explicitly clear about how their business is connected to Amway. Read more >