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How Amway Works

A business that works for you

Amway empowers you. Our direct selling business model gives you the opportunity to own your own business selling our quality products and strong support so you can succeed.

  • Products

    Buy and sell quality products people love.

    We make and deliver high-quality nutrition, beauty, and home products all over the globe, backed by our Satisfaction Guarantee. We ensure high standards of safety and effectiveness, from the management of our farms, to the control of our manufacturing, to the quality and safety ensured by our R&D quality assurance labs around the world.

  • Income Opportunity

    Earn a little extra for you and your family.

    We help people who are looking to earn a little extra income or establish a business of their own. We offer a low-cost, low-risk opportunity open to anyone who wants to sell great products and help others to do the same.

  • Skill Building

    Build your professional and personal skills.

    We offer an opportunity for people to develop lifelong business, communication, and leadership skills. With access to business and development tools and training, both online and offline, Amway Business Owners learn practical skills that help in their business and beyond.

  • Community

    Succeed with support from us and your team.

    We’ve built a highly supportive network for our customers and business owners who represent us every day. Being an Amway Business Owner means being part of groups and experiences that matter to you, through the support we provide and the expertise and mentorship provided by others around you.

A business with proven success

More than 450 products

We make more than 450 high quality nutrition, beauty, and home products that people around the world use every day.

More than 3 million people

More than 3 million people around the world earn a little extra for themselves and their families as Amway Business Owners.

More than 100 countries

Amway operates in more than 100 countries and territories and has been named the #1 direct selling company in the world.*

Protection is our promise

Since day one, Amway’s commitment to people has been unwavering. Our success is dependent on the success of our business owners and the confidence people have in our products. That’s why we firmly believe, as a values-based, family-owned company, that we must protect those who represent us or purchase from us. Satisfaction will always be our goal, and protection – our promise. Introducing AMWAYPROMISE—our goal is to deliver the most comprehensive customer service and consumer protections offering in the direct selling industry.

Our AmwayPromise Protections

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Low-Cost, Low-Risk Opportunity

Promises zero purchase requirements and minimal sign-up fees for new business owners.

Starting off on the right foot.

We believe that everyone deserves the opportunity to get ahead. That’s why we promise to always provide a low-cost, low-risk opportunity.

That will never change.

100% Satisfaction Guarantee

Ensures satisfaction with our products or opportunity.

We’re only satisfied when you are.

If you’re not getting what you expected from your Amway opportunity or Amway product, let us know, and we’ll work tirelessly to make sure you’re 100% satisfied.

Rest assured.

Warranty & Service Program

Protection at point of sale and beyond.

Peace of mind with Amway products—our promise to protect.

We’re confident in the quality of the durable products that we offer. If your product has an issue, we provide a variety of innovative service, repair, and warranty programs that allow you to easily address any concerns that you may have.

You have our word.

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Customer Service

Assistance for all product and opportunity-related inquiries.

Support you can count on.

We know you’ll have questions along the way, and we have the answers. For Amway Business Owners and consumers, Amway is committed to providing top-notch service, whether face-to-face, on the phone, or online.

We’re here for you.

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The Right to Know

Knowledge is power.

We promise to clearly communicate and make easily accessible all information related to the above Consumer Protections, as well as to our Inventory Buy-Back policy and Cooling Off Period.

Your success is our success.


Quality & Innovation
Amway Answers

Straightforward answers to common questions

We get it - you have questions about Amway. That's why we created Amway Answers. We are dedicated to providing you with the information you seek in a clear and direct way.

Q. How do Amway Business Owners make money? A. See the answer at Amway Answers

Q. Why don’t you sell in stores? A. See the answer at Amway Answers

Amway is in the United States and 100+ countries and territories

Learn more about products available near you and how to start an Amway business.